MRS Awards 2012: Northstar Research Whitepaper
Northstar was shortlisted for â€˜Best International Research Projectâ€™ at the MRS Awards 2012 which is now featured as a whitepaper on Jaguar Land Rover.
AMA Toronto Event Hosted by Northstar
Join the AMA Toronto Events Team on April 23 at Northstar for a unique evening of networking and up-to-the-minute insight into the world of social search.
Big Data: The Big Questions, The Actionable Answers
Big Data is all around us. But how do we best use it to generate insight? Northstarâ€™s perspective is put forward in The Huffington Post.
Brands Inspiring Social Change: Dove’s “Real Beauty” Sketches
In todayâ€™s consumer culture driven world, especially in the USA, brands are becoming a required participant, if not leader, of social change conversations.
AMA Toronto: 360 Customer Experience
On April 18, AMA Toronto will lead a breakfast roundtable discussion that explores the ever-growing need for customer experience management.
A Market Research Revolution?
5 Essential Social Media Tools
Northstar was recently featured in the leading UK newspaper, The Guardian, sharing tips on how to best leverage social media tools.
Paying Attention to Your Pricing Strategy
The right pricing strategy can make all the difference: price too low and you miss out on profit, price too high and you miss out on sales.