Storm in a Tea Cup

Storm in a Tea Cup

26 November 2013

Noah Roychowdhury comments on the challenges and pitfalls faced in reassembling social movements on behalf of brands.

From The Mouths of Millennials: Why They Are Awesome!

From The Mouths of Millennials: Why They Are Awesome!

20 November 2013

Read Northstar’s Jamie Gordon talk about how awesome Millennials are!

Keep It Real

Keep It Real

18 November 2013

At Northstar the current UK Christmas commercial debates and discussion goes to the heart of the work that we do and the methodological approaches that we devise.

Northstar Opens New Insights Practice

Northstar Opens New Insights Practice

15 November 2013

Northstar Research Partners has opened a new Insights practice in London, click here to read more!

How the Digital Era Has Transformed Companies’ and Consumers’ Experience of CSR

How the Digital Era Has Transformed Companies’ and Consumers’ Experience of CSR

7 November 2013

Northstar’s Jack Miles discusses how the dynamics of CSR have changed since 2010.

Northstar Comments on Elite Marketing Feature – Luxury

Northstar Comments on Elite Marketing Feature – Luxury

5 November 2013

Luxury as a category grew by 15% in 2012, but what strategies are luxury brands using to power this growth?