Fuelling Creative Communication: How We Can Help Turn The Big Idea Into The Human Idea
Insight. The killer of creative? Or responsible for killer creative? Rhiannon Price writes about Fuelling Creative Communication…
How JLR Delivered Untapped Insight
Both researchers and clients often dread the PowerPoint presentation that typically completes a project and manages to communicate few insights, but a novel approach for Jaguar Land Rover has the potential to be a game-changer.
By applying a few fundamental shifts in mindset and the way we approach our research design and execution, we can achieve a greater respondent engagement. Northstar’s Rhiannon Price speaks to The Greenbook.
Northstar Present at Qual 360 in Berlin and IIeX Europe 2018 in Amsterdam
Northstar present at Qual 360 in Berlin and IIeX Europe 2018 in Amsterdam. Click here to find out more!
Improving Written Content for Insights Marketing
Our sector – research and insights – is more competitive than ever. Great marketing of your insights agency has therefore never been more important. Written content – blog posts, articles and white papers – are often the focal point for much insights marketing activity. Jack Miles discusses with Greenbook.
Northstar win Young Professionals Grant from the QRCA!
Northstar is very proud to announce that two of their qualitative researchers have been awarded the Young Professionals Grant from the Qualitative Research Consultants Association (QRCA).
We are speaking at Viz-Fest!
Northstar’s Daniel Tralman and Rhiannon Price alongside James Livingston from the Global Customer Insights at Jaguar Land Rover are excited to be speaking at this year’s Viz-Fest! Click here to read more!
Monthly Dose of Design: Improve Your Discussion Guides with Visual Design
In last month’s Monthly Dose of Design, we identified design fundamentals for researchers. Click here to read this month’s edition!
NORTHSTAR Nominated for Four Market Research Society Awards
We are pleased to announce that Northstar have been nominated in four categories at this year’s Market Research Society Awards!
The Apprentice: From NBC and the BBC to ESOMAR Congress 2017!
Learn how you can use TV shows to re-imagine your qualitative methods. Rhiannon Price talks to RWConnect about our ESOMAR Best Overall Paper Nomination.