insights in action: using behavioural science & humour to shape branding success

This month's 'Insight in Action' shows that faith in an off-hand comment from an agency intern can lead to a successful campaign, by any measure, and demonstrates the importance of context in any marketing endeavour.

insights in action: demobilizing guerrilla soldiers with old news

Learn how simple communications and 'old news' can be effective and create a significant societal impact.

turning research into a smash hit TV show

Get a preview of our forthcoming webinar which tells you how you can use facets of TV production such as casting, storyboarding and video production to push research up the agenda for stakeholders.