Northstar have been nominated for two MRS (Market Research Society) Awards:

  1. Insight Management – for using a TV format to generate and communicate insight for a leading UK grocery retailer
  2. The Virginia Valentine Award for Cultural Insight – for understanding how inequality is perceived across the globe and how to best campaign against inequality accordingly

The winners are announced on December 3rd.

Featured Articles

Northstar Win MRS/AURA Award for Insight Management

Find out more about Northstar's recent win in the Insight Management category at the MRS Awards. The winning paper used TV production principals to effectively bring a retailer closer to its customers.

ESOMAR Fusion 2018: How Market Research is using AI and Machine Learning

Northstar recently attended ESOMAR Fusion. Find out what the key takeouts were around how AI and machine learning are being used in market research.

Turning Research Into a Smash Hit TV Show

Get a preview of our forthcoming webinar which tells you how you can use facets of TV production such as casting, storyboarding and video production to push research up the agenda for stakeholders.